About us

About Us
Who We Are
Couch Garage is a Denver-based online furniture retailer with one simple goal — to make quality furniture affordable and accessible for every home.
We focus on providing customers with carefully selected Living Room, Bedroom, and Dining pieces, along with stylish lamps, rugs, and home accessories — all without the traditional retail markup.Our online-first model allows us to operate efficiently, keeping costs low and passing the savings directly to our customers. With local delivery and pickup services available in Denver and surrounding areas, we make furnishing your home fast, flexible, and stress-free.
Our Promise: Quality furniture. Fair prices. Fast delivery.
Our Story
Couch Garage began where many great businesses start — in a garage in Houston, Texas. With just a pickup truck and a few sofas, Founder Ali Zaid started sourcing furniture from local suppliers, delivering orders himself, and building trust with customers one home at a time.
Over the years, that small operation grew into a deep understanding of what customers truly value: honest pricing, reliable service, and beautiful furniture that feels like home.After spending over a decade in the furniture business — and learning directly from his father, who built his own furniture company from scratch — Ali brought that experience to Denver, Colorado, launching Couch Garage as a modern, online-only brand built for today’s lifestyle.
Our Mission
To make quality furniture accessible without the heavy showroom markup — blending style, comfort, and affordability with speed and service you can trust.
Why Choose Us
- Affordable Prices: No retail markups or unnecessary overhead.
- Fast Local Delivery: Get your furniture delivered quickly in Denver and surrounding areas.
- Trusted Suppliers: Partnerships with established manufacturers in Houston and Los Angeles.
- Experience You Can Trust: 10+ years in furniture retail and management.
At Couch Garage, we believe great furniture shouldn’t cost a fortune or take weeks to arrive. We’re here to make furnishing your home simple, fast, and affordable — all with a personal touch.
Meet the Founder
Ali Zaid
Founder & Managing Member
- BSc in Accounting, Business Finance & Management — The University of York (UK)
- Applied Corporate Finance — Harvard University
- Over 10 years of experience in furniture retail and operations
- Finance experience in investment banking and hedge funds (Hong Kong, UK, US)
Ali combines his financial expertise with a decade of hands-on retail experience to build a brand focused on smart growth, customer satisfaction, and sustainable value.